So, you have your networking plan in place and have highlighted the Big Idea of your research on your poster. Now it’s time to prepare for each of those first impression moments by polishing your elevator pitch.

Join The Pub Club’s Summer Conference Prep Series this Friday to discuss how to craft and perfect a pitch that quickly tells people 1) Who you are 2) What you do & 3) Why they are interested to talk to you longer! We will be using the “ABT” Story template described by Randy Olson in his 2013 TEDMED talk. If you were unable to join us last week and haven’t seen this video, you can watch it by clicking here.

Unfamiliar with Elevator Pitch? Here are a few articles to get you started:

• Communication: Two minutes to impress by Roberta Kwok (Nature 494, 137-138 (2013) doi:10.1038/nj7435-137a)
• 6 Tips for Perfecting Your Elevator Pitch by Dwight Peters (Entrepeneur, 2013)
  
• Crafting an Elevator Pitch by the Mind Tools Editorial Team